An unexpected spin-off of the Harry Potter Midas effect has been to the benefit of London dentistry. The word has got out, in internet gossip and beyond, that Neil Counihan of Elleven Orthodontics in Devonshire Place is responsible
for having ensured the young Emma Watson, who plays Hermione; had her teeth in such smiley shape.
With the Harry Potter films about to get a special Bafta award, the teeth-chattering on the web has taken off again. Counihan's near-invisible teeth braces, pioneered by him after his training in the US, has created the most unusual of phenomena: a queue to the dentist's waiting room. This is not just children guided by pushy mothers but also middle-aged bankers who suddenly want some sparkle back in their smile, but do not want to look like Jaws in the process.